Introduction
The Economic Layer for the New Internet
Welcome to the official documentation for HoneyPlay. We are building the economic infrastructure that powers self-sustaining digital economies on Sui — where treasuries automatically fund their own growth through AI-powered content creation and experience building.
💡 Quick Overview
AI is transforming everything digital — from content creation to code generation to game development. What once required studios and months of work can now be done in minutes. But there's a missing piece: who pays for all this compute? HoneyPlay solves this. We're building infrastructure where digital economies automatically collect value from every transaction — and deploy that value to pay for their own expansion: AI-generated marketing, new experiences, floor support, and more.
Built on: Sui Blockchain (by ex-Facebook engineers at Mysten Labs)
Core Idea: Digital economies that fund their own growth
Powered by: HONEY token
Mission: Enable self-sustaining digital economies that expand automatically
🎮 What Is HoneyPlay?
Sui is building a completely new internet — one where digital ownership is native, assets are programmable, and economies can coordinate at global scale. HoneyPlay provides the economic layer that makes these digital economies self-sustaining. HoneyPlay enables any creator to launch tokens, NFT collections, or digital experiences with built-in economies — where every user action generates value, every creator earns sustainably, and every economy automatically funds its own marketing and expansion.
The Breakthrough
Traditional digital economies require constant capital injection for marketing, development, and growth. HoneyPlay flips this:
Every transaction contributes to the treasury
Treasuries automatically deploy capital to LifeOrDream Studio
AI generates marketing content, new experiences, and assets
New users discover the economy through this content
More activity generates more treasury — the cycle continues
Result: Economies that don't just exist — they grow themselves.
🧠 Phase 1: The Financial OS for Digital Economies
HoneyPlay’s first milestone was to build the core financial infrastructure — the “economic operating system” that every future game will run on. This infrastructure will be rolled out in Q1 2026 in a phased manner.
This layer powers token trading, taxes, treasuries, creator rewards, and player incentives — ensuring that every transaction adds value to the ecosystem for creators, players, and the protocol.
🧩 What does “Financial OS” mean? Just like Windows or Android manages your apps, HoneyPlay's Financial OS manages a digital economy — handling deflationary taxes, creator rewards, user incentives, treasury deployment, and interoperable asset trading. Every economy on HoneyPlay plugs into this shared OS, instantly gaining sustainable economic features without rebuilding DeFi logic from scratch.
Core Components (Already Live)
HoneyTax
Smart tax system enabling token-level reward distribution, burns, and NFT floor sweeping.
HoneyYield
Central treasury for collecting protocol fees and funding buybacks + creator rewards.
HoneyOracle
TWAP-based oracle controlling HONEY emissions for price stability and downside protection.
Marketplace & AMM
Unified trading layer for NFTs and tokens — both rewarding activity in HONEY.
HoneyJar
Each user’s reward tracker that aggregates all marketplace and AMM activity.
🍯 Powered by HONEY
HONEY is the native token that connects every part of the HoneyPlay ecosystem. It’s also the first production token built using HoneyTaxConfig — a real demonstration of how self-sustaining digital economies work.
Key Highlights
Earned by users: HONEY is distributed to users based on activity — token swaps, NFT trades, bids, and listings.
Sustained by protocol: Fees are routed into buybacks, burns, and emissions controlled through HoneyOracle, giving natural price stability and downside protection.
Funds growth: Protocol treasury deploys to for automated content creation
⚖️ Why HONEY Matters HONEY turns user activity into economic value. Every fee, swap, and trade routes part of its value back into HONEY — through buybacks and burns — while rewarding users for participation.
Emissions are dynamically regulated via the TWAP-driven oracle, ensuring sustainable incentives without inflationary pressure. This creates a positive feedback loop between protocol growth and token health.
🔄 The HoneyPlay Economic Loop
User activity → generate fees
Fees route to protocol treasury + HONEY buybacks
Treasury deploys to → LifeOrDream Studio (AI content/experiences)
AI creates → marketing content + new experiences
Content attracts → new users
New users → more activity
HONEY TWAP → regulates emissions for stability
Cycle repeats → economy expands automatically
⚙️ How the Financial OS works User Actions → Fees & Token Taxes ├── AMM Fees → Protocol treasury + HONEY buybacks + creator fees ├── Creator Tax → Sustainable income for token/NFT creators ├── Treasury Tax → Growth fund (AI marketing, floor sweeping, new experiences) ├── Burn Tax → Deflationary pressure └── Honey Tax → Protocol treasury + HONEY buybacks
This system ensures that every user interaction — from trading tokens to listing NFTs — feeds value back into the ecosystem through structured fee routing and automated deployment.
The more people participate, the more the economy can spend on growth.
🐉 Coming Soon: HoneyBugs NFTs
HoneyBugs is the genesis NFT collection for HoneyPlay — 15,000 AI-generated collectibles that will power the first AI-native experiences on the platform.
What Makes HoneyBugs Special
5% of HONEY Supply
HoneyBugs holders receive 5% of total HONEY emissions
AI-Generated Art
Each HoneyBug is uniquely generated using AI
Automated Floor Sweeping
Trading taxes fund automatic floor support via HoneyTax treasury
First AI Game Integration
Will power the first AI-generated games and experiences on HoneyPlay
Dynamic Attributes
Body, expression, clothing, and more — all stored on-
chain
The HoneyBugs Economy
HoneyBugs demonstrates the full vision: an NFT collection with a self-sustaining economy that funds its own marketing and builds new experiences automatically.
🏗️ Phase 2: Treasury-Funded Creation
Now that the core Financial OS exists, Phase 2 connects HoneyPlay treasuries to LifeOrDream Studio — enabling economies to automatically fund AI-powered content creation and experience building.
🧠 The Vision: Self-Expanding Economies
Imagine a digital economy that doesn't just run itself financially, but also markets itself and builds new experiences using AI:
Token taxes accumulate in the economy's treasury
Treasury allocates budget to content and development
LifeOrDream Studio generates videos, images, games, and experiences
Content drives new users to the economy
New users generate more activity and fees
Cycle continues — the economy funds its own growth
💬 TL;DR
AI is making content creation and game development nearly free — but someone has to pay for the compute.
HoneyPlay is the Financial OS that makes digital economies self-sustaining — automatically collecting value from every transaction and deploying it for growth.
LifeOrDream Studio is the creation layer that turns treasury capital into marketing content, new experiences, and AI-generated assets.
Together: Digital economies that fund their own expansion through AI-powered creation.
🗺️ Roadmap
Phase 1
Financial OS — AMM, Marketplace, HoneyTaxConfig, HONEY Emission System
🚧 In Progress
Phase 2
Growth Automation
🕹️ Upcoming
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